Today’s guest… Christopher Lochhead is the co-author of Harper Collins’ instant classic” Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets and co-host of the Legends and Losers podcast. He is a former three-time public company CMO and entrepreneur. Fast Company Magazine calls him a “Human Exclamation Point and The Economist calls him “off-putting to some.

Want to expand your consciousness about what’s possible? This is the show for 6- and 7-Figure entrepreneurs who want to multiple your profits, make a bigger impact and enjoy an amazing life! Join host JV Crum III as he goes inside the minds of millionaire entrepreneurs and world-class expert to get their secrets and actionable steps on how to rapidly grow your business.

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JV Crum III, MBA, JD, MS Psy is a serial entrepreneur, 34x award-winning international best-selling author, speaker, futurist and Founder / CEO of Conscious Millionaire Institute LLC. The Limitless Mindset and Strategy Coach, on each episode JV coaches you using the success steps he has developed helping entrepreneurs around the world to make bigger profits and a bigger impact!

Guest’s Expert Areas

Marketing & Business Category Design

Guest’s 3 Golden Nuggets

  1. Define the problem
  2. Develop an engaging point of view
  3. E in CEO stands for evangelist

How to Get More Leads


Recommended Book

Illusions by Richard Bach – Get the Book

Get “Conscious Millionaire” Book

What “Conscious” Means

Proactively choosing thoughts and actions

Our Guest’s Ideal Legacy

Chris wants to see more companies and entrepreneurs be more successful through category design.

A “Cause” to Support

Connect with Chris

Connect on:  


Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets by Chris Lochhead – Get the Book

Get YOUR Free Resources!

  1. Born to Make Millions Empowerment Audio
  2. How to Create Your Amazing Life Empowerment Audio