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Join us as Chris Voss shares his insights and knowledge on how to market to attract more clients, close more sales, and grow faster to reach your first million. This is the show for business coaches and consultants who want to create a positive impact and make your First Million!

Discover the insider secrets as JV interviews the World’s Top Marketing Experts! On each episode, you get coaching from JV Crum III, MBA, JD, MS Psy and his guests. The Conscious Millionaire Marketing show provides you with the marketing strategies you need to rapidly grow your coaching and consulting business, including the world-famous “48 Hour Client Challenge.” JV puts each guest to the challenge of identifying and closing a high-paying client in 48 hours or less!

Today’s guest, Chris Voss is author of the national best-seller Never Split The Difference, international keynote speaker, negotiation consultant, and award-winning business school professor. After 24 years as a lead FBI hostage negotiator, he founded The Black Swan Group, a firm that solves business communication problems with hostage negotiation strategies.

Expert Areas

Best Negotiation Coach on Planet


Chapter 1 “Never Split the Difference” Book

Click here for Lead Gen

3 Keys to Creating a Great Lead Gen:

  1. Powerful ways to create collaboration in a negotiation
  2. To let out no a little at a time
  3. To see what’s on the table


#1 Marketing Strategy to Attract Prospects:

Get a book out

#1 Marketing Secret to Close Prospects:

Help them understand where they will be without you

Marketing Tool or App:

Hubspot –

48 Hour Client Challenge – Identify and Close High-Paying Client!

  1. Ask people questions when their answer will be No
  2. Ask open ended question
  3. Close them on how they feel

Recommended Book

Drive by Daniel Pink – Get the Book

Get “Conscious Millionaire” Book

Problem or Challenge Guest is Focused On:

Get more women in negotiation market


  1. Best email subject line: Have you give up on…
  2. Quick marketing tactic: The “no” answer question or gentle use of the word “you”
  3. Word or phrase every marketer should use: You and I
  4. Choose 1 marketing channel: Instagram
  5. Top marketing mentor and why: Lewis Houser – steady, solid, on your side


Connect with Chris

Connect on: Facebook | Twitter | LinkedIn




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