90: Bernie Fallon: How Doing Good Helps You, Helps Others, and Creates More Profits

Expertise: Inner-Energy and Doing Good

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What does it mean to be a Conscious Entrepreneur? Join us as Bernie shares his journey as a successful entrepreneur and provides an inside view on how you can make money by making a difference and become a Conscious Millionaire.

Discover how to become a Successful Entrepreneur. Bernie has dedicated himself to the study of Good! He coined the world, “Goodology®” in the 1990’s. On the surface Goodology is kindness, compassion, respect and love. Deep down, Goodology is a form of personal growth that you haven’t seen – an honest discussion about inner energy and inner power. In business, Bernie turned around a failing grocery store with $700,000 debt and sold it in 2010. Then he turned his attention to those greater passions and wrote his book, Goodology: Personal Development Through Good!

What is a marketing strategy that has generated profit for your business?

For sales, Bernie’s strategy was all about customer service which led to word-of-mouth and referrals. For profits, Bernie says you have to get down to the nuts and bolts in order to be profitable.