Today’s guest… Joel Primus is the founder of Naked Underwear. He helped raise over $17 million, establishing retail distribution at Nordstrom and Bloomingdales and completed a merger with Bendon Lingerie in 2018. Recently, he launched one of the most successful Kickstarter apparel products of all time—reaching nearly $1 million in sales in 30 days.

Want to expand your consciousness about what’s possible? This is the show for 6- and 7-Figure entrepreneurs who want to multiple your profits, make a bigger impact and enjoy an amazing life! Join host JV Crum III as he goes inside the minds of millionaire entrepreneurs and world-class expert to get their secrets and actionable steps on how to rapidly grow your business.

Heard by millions in 190 countries. Now in its 9th Season!

JV Crum III, MBA, JD, MS Psy is a serial entrepreneur, 34x award-winning international best-selling author, speaker, futurist and Founder / CEO of Conscious Millionaire Institute LLC. The Limitless Mindset and Strategy Coach, on each episode JV coaches you using the success steps he has developed helping entrepreneurs around the world to make bigger profits and a bigger impact!

Guest’s Expert Areas

Entrepreneurship, Start Up, Mind Set, Self Inquiry

24 Hour Listener Challenge:

Create a Misogi (physical challenge) for yourself and go out and achieve it.

Mindset for Best Business Opportunities

Permission to do whatever I want.

What Impact Would you Make on Humanity as a Billionaire

Create content that inspires and informs people how to step into what they want to do.

Strategy to Accelerate Business Growth

Always testing ideas

Recommended Book

The Comfort Crisis by Michael Easter – Get the Book

Anam Cara by John O’Donohue – Get the Book

Get “Conscious Millionaire” Book

Our Guest’s Ideal Legacy

Joel wants to heal the blocks and pains for anyone who interacts with him so they can experience someone not operating from pain, but love.

Connect with Joel

Connect on:  


Getting Naked by Joel Primus – Get the Book

Podcast: The Ramble

Get YOUR Free Resources!

  1. Born to Make Millions Empowerment Audio
  2. How to Create Your Amazing Life Empowerment Audio